iGoogle is an amazing tool. I can think of a number of uses for it already.
It was incredibly easy to set up and personalise, unlike a number of other aggregators that I have tried in the past and having the tabs means that I can put in a greater number of items without the whole page becoming overwhelming.
The Google clip was interesting because it covered all sorts of great benefits but didn't actually say what they did or how they did it. I know if came from Oprah, but still ...
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